32-34 Avenue Road NW8 offers a 0.41 acre freehold with consent for c.17,000 sq ft super prime house. At £30,000,000 (£1,764 per sq ft consented vs area £3,500 per sq ft), there is clear value uplift in St John’s Wood, City of Westminster.
Prime position between St John’s Wood (Jubilee Line, c.600 m) and Primrose Hill (c.900 m), with The American School in London c.900 m away and multiple hospitals within 1 km, underpins end user and resale demand at the £3,500 per sq ft level.
Create your dream home in this landmark double-fronted mansion with expansive gardens and unmatched redevelopment potential in St John’s Wood.
32–34 Avenue Road, North West London: A rare freehold mansion in the prestigious St John’s Wood district. Set on one of the most respected tree-lined avenues in North London, this house is situated at a prime corner position (with three additional windows) where Avenue Road meets Radlett Place. The property is a prime residential offering in one of London’s premier neighbourhoods, but with the added advantages of privacy, space, and close proximity to central London.
The building occupies a substantial private garden that wraps around the house on several sides, providing an unusually quiet residential setting for such a central location. The site is about 0.41 acres, which gives the property a footprint that is much broader than that of most houses there. This footprint opens up the opportunity for landscaped outdoor spaces while providing ample separation from adjoining developments, further enhancing the sense of exclusivity that this extraordinary property embodies.
Built about sixty years ago for the current owners, the house shows neo-Georgian architectural influences in its balanced proportions and classical detailing. The house covers around 5,585 square feet of internal living space and is laid out over several floors to facilitate formal entertaining as well as more relaxed family living. A grand stone portico and stately double doors open to a spacious entrance hall with a galleried landing above and a chandelier below, providing an impressive introduction.
Reception spaces are laid out logically around the central hall, which provides direct connections to the drawing room, dining room, study, and family areas. Wide French doors let in plenty of natural light in the principal rooms and open to the surrounding gardens. The floor plan also has a kitchen and breakfast room that opens to informal living spaces, providing a practical separation between formal entertaining areas and the family’s everyday activities.
Within the residence, the scale is befitting of a large London mansion. The master bedroom suite takes up much of the upper floor and features a large dressing room and a private bathroom. Extra bedrooms offer flexible living arrangements for family members or guests, as well as baths located throughout the upper floors.
Further supporting the residence are a morning room, utility spaces, and ancillary rooms to improve everyday living. A double garage next to the building offers secure parking and storage. Ceiling heights throughout the main floors contribute to a strong sense of openness, and the balcony off the master suite provides elevated views over the surrounding gardens and toward Primrose Hill.
St John's Wood is considered one of London’s loveliest residential villages, with a tranquil residential vibe and easy access to central areas. Avenue Road is close to St John’s Wood High Street, where residents will discover boutiques, restaurants, cafes, and everyday services. The neighbourhood is also home to a number of prestigious schools and medical institutions.
Accessibility by transport makes the location more attractive. Regent’s Park and Marylebone are easily accessible, while the central quarters like Mayfair are about a 10-minute car ride. Residents can also travel via nearby transport links — along Finchley Road or by walking through Regent’s Park toward the West End. This proximity to, and retreat from, London life is the attraction that has kept the area surrounding St John’s Wood a sought-after corner of this great city.
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