Next Phase of Television Centre Development Begins
The Ariel, second phase of the famous BBC Television Centre development has now been released!
White City is becoming a true West London destination, with excellent transport connections, unrivalled shopping at Westfield, innovation campus from Imperial College, cultural beacon BBC, creative hub White City Place, and thousands of quality new homes.
Television Centre is the reinvention of a London landmark into a working, living, thriving community.
Television Centre has been designed for modern living, with the convenience of 24-hour concierge services and on-site gym and spa, as well as the pleasure of well-tended gardens and residents’ lounge.
The residents’ main lobby has welcomed many familiar faces throughout Television Centre’s illustrious history, from heads of state to film stars and music legends.
This famous space has been restored to its former glory, including the original Grade II listed mosaic by British artist John Piper, and is the home of a 24-hour concierge service.
The residents’ lounge is a relaxing environment to enjoy a drink and meet friends or neighbours. With generous amounts of seating both inside and outside – in the private gardens – there’s quiet areas for meetings, sociable areas for visitors, and separate rooms for private dinners or functions.
A residents’ screening room shows the latest films and sporting events, and is also available to hire for private screenings.
The sweeping curve of private gardens between The Helios and The Crescent have been designed by landscape architects Gillespies with a distinctly English garden feel, stocked with native species from local nurseries and raised areas for shade and privacy.
The health club is a new concept called House Gym from Soho House with top range equipment, an 18.5m pool, steam room, sauna, fitness and yoga studios, and a spa offering residents and visitors a full range of beauty treatments.
«Television Centre has proven to be one of the most popular developments in London for renters. The host of amenities it offers has not been rivalled by any other development at a similar price point. The convenience of transport links has also made it hugely appealing to a broad range of tenants. Many investors have been very satisfied with the strong tenant demand and rental figures achieved.»
Key Rental Data:
We have created an automatic ranking system for new-build homes in London based on several critical features around the development, like schools, parks, and transport infrastructure.
We have developed this new analytical tool to calculate the scores based on the location data. Note that AutoScore values are not set by us or anyone else – everything happens automatically.
Studio from £595000
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2-bedroom from £1020000
3-bedroom from £1640000
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The most popular development among London tenants has proved to be the Television Centre. None other project at the price point provides such host of amenities. The property's transit-oriented location composite has also made it very attractive to a wide-variety of tenants. Strong tenant demand and rental figures have been being achieved resulting in many satisfied investors.
Exciting news emerges from White City, London W12, as construction officially commences on the second phase of the Television Centre development.
Mitsui Fudosan UK and Stanhope, serving as the development manager, have announced the initiation of construction on two new residential buildings integral to the second phase of the Television Centre masterplan.
Leading construction firm Multiplex has been appointed as the construction manager, with completion anticipated in mid-2027.
The two buildings, including the nine-storey ‘Scenery House’ designed by architects dRMM and the 25-storey ‘The Ariel’ by AHMM, will collectively introduce 347 new build homes, marking another milestone in the ongoing evolution of Television Centre.
Studio Sold out
1-bedroom Sold out
2-bedroom from £2 750 000
3-bedroom from £3 000 000
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