87-115 Cleveland Street, London W1T 6PJ – Fitzrovia
All new homes in this development are sold out. We can help you find a secondary housing option in 101 on Cleveland.
101 on Cleveland is a boutique collection of 88 stylish apartments in fashionable Fitzrovia. This truly eclectic neighbourhood offers a unique London lifestyle, just moments from the West End. From independent eateries to world-class galleries, Fitzrovia has everything and it's all on your doorstep.
From its eclectic shops and art galleries to its array of restaurants and bars, there are at least 101 reasons to make Fitzrovia home. We've picked 10 of our favourites and feel sure you'll add more of your own.
Voted one of Time Out's 100 best restaurants, 2018. Michelin-starred chef Jason Atherton serves contemporary British food in this London Edition hotel restaurant.
Contemporary British clothing designer, Margaret Howell is renowned for understated quality and updated modern classics.
One of the most popular brunch spots in London. Lantana Fitzrovia is a bustling little café serving Australian dishes with fresh seasonal produce.
A luxury hotel in an award-winning building that offers spiritual wellbeing sessions and a branch of Michelin-starred Hong Kong restaurant SERGE.
Family-run Greek restaurant serving Mediterranean dishes, from mezze to whole fish grilled at the table.
Fitzrovia has excellent connections, however you prefer to get around. There are four tube stations within walking distance and the West End is less than ten minutes away on foot. 101 on Cleveland is also ideally located for Regents' Park, including London Zoo, a range of world-class universities, cultural destinations and international businesses.
International travel times start from development location and use recommended public transport options from Google.
For Crossrail all journeys start from Tottenham Court Road station, excluding walking times.
101 on Cleveland offers residents a full suite of hotel style amenities. There is a private dining room residents' bar available for bookings, evoking the atmosphere of an exclusive members club. Here, traditional materials are given a modern twist. Dark wood and stone with bold pops of colour, geometric fabrics and Italian designer furniture, while throws and oversized cushions create the warm feeling of home. A screening room provides space to entertain and a business suite offers a quiet, convenient place to work.
A dedicated 24-hour concierge is on hand to greet you in the elegant lobby. A grand fireplace and a carefully curated selection of artworks, objects and designer furniture create a welcoming sense of arrival.
Designed to evoke the atmosphere of a private members' club, there is a fully stocked residents' bar and lounge. Dark wood and marble are complemented by pops of colour and Italian furniture - a place that truly feels like home.
A private dining room is available for residents to entertain family and friends, bookable in advance.
Equipped with state-of-the-art technology, the business suite is designed to offer residents a quiet place to work without leaving home.
A wonderful way to entertain guests, the private screening room is ideal for family get-togethers or exclusive previews of the latest arthouse films.
Stay in shape in the privacy of your own home. A fully-equipped gym is available 24/7, exclusively for residents, as well as work-out rooms for yoga and Pilates. There is also a steam room, sauna and massage room for maximum wellness and relaxation.
Enjoy amazing views of the London skyline, including the iconic BT Tower, from the residents' terrace. The landscaped courtyard features topiary and outdoor seating - and a rare retreat from city life.
Disclaimer
Choosing a floor plan might be tricky, but it shouldn't be so. See 3 quick tips below to pick only the right layout for your new home.
Tip 1 — Measure it all
You might already know your desired square footage when choosing a new home. Generally, more bedrooms mean more space, which also drives up the prices.
However, modern developers offer smart floor plans so you can make better use of the space. For instance, a studio with an open floor plan can be much more efficient and affordable than a typical 1-bedroom apartment with a traditional floor plan.
Tip 2 – Go with the flow
Once you have picked one or several layouts, you need to imagine living in the space. Visualise daily activities like laundry or cooking: is it convenient? Do you have enough space?
Online interior design apps that offer 3D visualisation (many of them are free) are time-savers here. Just download the desired floor plan from 1newhomes, upload it to the website you chose, and get a 3D render to visualise living in your new home.
Tip 3 — Do not neglect flexible space
The current lifestyle dictates its own rules. That’s why you need to consider flexible space in your perfect floor plan to have room for a home office or a gym. In addition, be sure to check that your new flat has a lot of natural light. The importance of the latter goes without saying.
A good floor plan means having all you need in a smartly designed space. We are sure our quick tips help you pick only the perfect layout for your new home.
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