W1 Place (The Great Portland)

This latest new-build development offers you an absolutely rare opportunity to enjoy the best of modern design and refined traditions on Great Portland Street, Marylebone.

We are delighted to present W1 Place, a gorgeous new build that is located at the intersection of the prestigious Marylebone and Fitzrovia districts of central London.

The design of W1 Place pays homage to the history of its surroundings and the classically styled architecture of the area, but has a distinct aesthetic with its own modern touches. Architect Simon Bowden makes use of limestone, bronze and Japanese porcelain to great effect, with features such as lantern bay windows and decorative trellises.

A selection of one, two and three-bedroom apartment ensures that this is a great option for everyone from the young single professional looking at a first home to a growing family seeking a primary residence or a pied a terre. The apartments feature sophisticated European-style design with wood floors in the main living areas and bedrooms, plus tiled flooring in the bathrooms.

Marylebone is a haven for artists, writers and musicians, as indicated by the blue plaques dotted around the neighbourhood. Within walking distance from W1 Place, you will find a multitude of restaurants, bars, and cultural attraction. Great Portland Street station is also quite close by, connecting you to the rest of London easily.

Location

Great Portland Street acts as the unifying line between Marylebone and Fitzrovia, two vibrant neighbourhoods filled with striking architecture and an abundance of cafés, pubs, bars and eateries. Bookended by Oxford Street and Euston Road, Great Portland Street is at the very heart of these two historic districts, and indeed London itself. The acclaimed Portland Hospital nearby has a long list of exceptional notable births from celebrities to the British Royal Family, earmarking the famous medical and wellness tradition in the area.

Bookended by Oxford Street and Euston Road, Great Portland Street is at the very heart of these two historic districts, and indeed London itself. The acclaimed Portland Hospital nearby has a long list of exceptional notable births from celebrities to the British Royal Family, earmarking the famous medical and wellness tradition in the area.

The blue plaques dotted around the area will tell you that over the years, both Marylebone and Fitzrovia have had their fair share of talented and celebrated individuals walk the streets. Maybe it's the village feel of Marylebone, or the charm of Fitzrovia writers and musicians alike have turned to the area for inspiration. Historical legends including Charles Dickens, Virginia Woolf, Dante Gabriel Rossetti and John Lennon have all lived, worked and flourished in this enriching neighbourhood.

The reputations of both Marylebone and Fitzrovia are well deserved. With its quaint storefronts and welcoming community, Marylebone is renowned for its village feel. Fitzrovia weaves historic sites and contemporary charm, creating a unique urban fabric.

Today, their differences are smaller but the subtleties remain. The roads that branch off Great Portland Street are home to everything from pubs to parks, florists to famous institutions; even a number of embassies are proud to call Portland Place their home away from home. Impressively individual but perfectly complementary, both areas offer central city living at its finest.

Boutique Bohemia

The reputations of both Marylebone and Fitzrovia are well deserved. With its quaint storefronts and welcoming community, Marylebone is renowned for its village feel. Fitzrovia weaves historic sites and contemporary charm, creating a unique urban fabric. Today, their differences are smaller but the subtleties remain. The roads that branch off Great Portland Street are home to everything from pubs to parks, florists to famous institutions; even a number of embassies are proud to call Portland Place their home away from home. Impressively individual but perfectly complementary, both areas offer central city living at its finest.

The Neighbourhood

Great Portland Street station connects you to all of London’s major transport hubs – whether you’re jetting off, hopping on a train, or heading somewhere more local. Whatever you need, it’s right on your doorstep.

Education

• Royal Institute of British Architects
• Portland Place School
• Queens College Preparatory school
• University College London

Retail

• Daunt Books
• Rococo Chocolates
• Selfridges

Food and Drinks

• Lore of The Land
• The ATTendant
• Meraki
• Riding House CafÉ
• Fischer’s
• Berners Tavern
• Chiltern Firehouse

Culture and Miscellaneous

• Portland Hospital
• ALL SOULS Church
• BBC Broadcasting House
• The Langham Hotel
• Rebecca Hossack Art Gallery
• Madame Tussauds
• The Wallace Collection