The One Hundred, HA0, offers 1 to 3 bedroom flats from £340,000 (£6,424–£6,939 per sq m) in a car free, waterside Alperton location, 1.3 km from Alperton Underground and 0.75 km from Stonebridge Park, giving fast links across Zones 2 and 3.
With only 9 apartments above ground floor offices, strong local rental demand from nearby Park Royal and Wembley employment hubs, plus multiple supermarkets, gyms and Heather Park within 130–1,300 m, this scheme supports resilient long term yields.
Ready for occupancy.
Located at 13 Ferdinand Place in the heart of Chalk Farm, this boutique residential project occupies a prime position within one of North London’s most vibrant and culturally dynamic districts. The surrounding area is defined by a rich mix of independent retail, renowned dining venues, creative industries, and established residential neighbourhoods, creating a highly desirable urban environment with strong lifestyle appeal. Chalk Farm Underground station is just a short walk away, providing fast Northern Line connections to King’s Cross, Euston, and the West End, while nearby Kentish Town and Camden Road stations further enhance rail accessibility. This comprehensive transport network supports consistent residential demand and long-term market resilience.
Comprehensive spatial orientation through a detailed map highlights the project’s advantageous positioning within close proximity to Camden Town, Primrose Hill, Regent’s Canal, and Hampstead Heath. The surrounding public realm offers a diverse selection of green spaces, cultural landmarks, and recreational amenities, contributing to a balanced lifestyle framework that combines urban energy with outdoor leisure. Proximity to leading education hubs, healthcare facilities, and employment centres further reinforces the district’s strong residential fundamentals, positioning Chalk Farm as one of North London’s most stable and high-performing micro-markets.
This carefully planned development delivers a refined mixed-use scheme comprising nine contemporary apartments arranged across the upper floors, with high-quality office accommodation at ground level. The four-storey building replaces an outdated industrial structure, introducing a modern architectural form defined by clean lines, refined proportions, and high-performance glazing. The design prioritises natural light, spatial efficiency, and high environmental standards, ensuring long-term operational performance and visual coherence. Each apartment benefits from private outdoor amenity space, enhancing everyday living quality and resident wellbeing.
Interior layouts emphasise open-plan living, functional zoning, and premium material selection, ensuring durable performance and refined aesthetics. High-resolution photo materials illustrate the contemporary kitchens, modern bathroom finishes, and carefully curated interior detailing that define the residential character of the scheme. The development is designed as a car-free environment, promoting sustainable urban living and aligning with modern planning principles. Secure access systems, integrated storage solutions, and energy-efficient construction standards establish a comprehensive residential framework suited to long-term occupation within a dense urban context.
Apartments within the scheme are currently for sale, presenting an opportunity to buy within one of North London’s most supply-constrained residential districts. Transparent price positioning reflects the project’s prime location, boutique scale, and strong local demand, aligning capital deployment with durable long-term fundamentals. Sustained rental demand driven by professionals, creatives, and corporate tenants supports income stability, while limited new-build supply within Chalk Farm underpins consistent capital appreciation.
Each buyer benefits from modern construction warranties, professional asset management frameworks, and high-specification building standards, ensuring long-term operational reliability and asset security. The integration of residential and commercial space enhances overall site value, supporting liquidity and investment flexibility. As a strategically positioned urban property, the scheme combines architectural refinement, exceptional connectivity, and regeneration-driven growth, forming a resilient residential and investment proposition within North London.
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Guinness Homes is set to present its latest development, The One Hundred, at the London Home Show on 26 April 2025.
The One Hundred, a modern residential development in Alperton, has been successfully completed. Located on Beresford Avenue, the project offers stylish 1, 2, and 3-bedroom apartments overlooking the Grand Union Canal.
With homes available through Shared Ownership, this vibrant waterside community is now open for applications. Conveniently located near Alperton and Stonebridge Park stations, The One Hundred provides easy access to central London. Contact the sales team to arrange a viewing and secure your new home.
The One Hundred presents an array of living spaces designed to cater to various lifestyles. With Shared Ownership options ranging from 40% to 75%, buyers can choose from cosy one-bedroom apartments to expansive three-bedroom homes, ensuring a perfect fit for every need.
At The One Hundred, a diverse range of living spaces is available to match your lifestyle. With Shared Ownership options offering shares from 40% to 75%, you can find your perfect home, whether you're seeking a cozy one-bedroom retreat or a spacious three-bedroom sanctuary.
Guinness Homes has officially launched The One Hundred, with applications now open to the public. This exciting new development offers a range of affordable 1, 2, and 3 bedroom homes, designed to meet diverse needs and preferences.
Discover a diverse range of living spaces tailored to your discerning lifestyle at The One Hundred. With shares available from 40% to 75% through Shared Ownership, there's a perfect home for everyone. Whether you seek a cozy one-bedroom refuge or a spacious three-bedroom sanctuary, The One Hundred offers an ideal living solution.
A forthcoming residential complex, The One Hundred, is set to redefine modern living with its range of chic 1, 2 & 3 bedroom flats offered through Shared Ownership. Nestled within a dynamic waterfront locale, this vibrant neighbourhood is crafted to reflect your unique lifestyle. Take the first step towards securing your place in this exciting community by registering your interest now. Stay informed about application openings slated for May 2024.
The One Hundred is a contemporary collection of stylish 1, 2 & 3 bedroom apartments, available to buy through Shared Ownership. The vibrant new waterside community is designed to be 100% you! Register your interest below to be updated when applications open early 2024.
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