Macfarlane Place

AI Summary

Macfarlane Place, W12 7FW offers 94 flats in Zone 2, 200 metres from White City Station (Central line) and 400 metres from Wood Lane Station (Circle and Hammersmith and City), giving direct sub 15 minute links to Oxford Circus.

Set in the fast regenerating White City growth area beside Westfield London and the Television Centre, with balconies, communal garden and strong tenant demand from local media and Imperial College workers, Macfarlane Place targets solid long term capital growth.

Final Shared Ownership homes available.

Properties in this development on 08 February 2026

Bedrooms

Square

Price, sqm

for all

1-bedroom

–

Price on request

Availability

2-bedroom

–

Price on request

Availability

3-bedroom

–

Price on request

Availability

Note: 1 Sq.M = 10.76 Sq.Ft

More information

Key features

Floors: 6

Flats: 94

Apartments

Redevelopment

Educational options

Balcony

Park & riverside walk

Chill out place

Local cafes

Social space

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Payment options

Mortgage

Part Exchange

Shared Ownership

Investment Purchase

Features

Prime White City location within the Television Centre masterplan.
94 contemporary apartments across six floors.
Excellent transport links via three Underground stations.
Landscaped communal podium garden.
Private balconies and modern interior finishes.
Immediate access to Westfield London retail and leisure hub.
Strong regeneration-driven capital growth potential.
Professionally managed residential environment.

Interior design

Description

Prime White City Location and Transport Connectivity

This modern residential project is on Wood Lane in White City, a vibrant area in West London. It's a great spot because it's close to jobs, stores, and cultural spots, and it has great transportation options. The area is getting a lot of attention because of the updated Television Centre, Westfield London (a huge shopping center), and improvements to public spaces.

The White City, Wood Lane, and Shepherd’s Bush Market subway stations are close by, making it easy to get to Central London and Canary Wharf. This is super helpful for daily commutes and keeps interest in the apartments high.

The building is in Zone 2, which is a plus. You can catch the Central, Hammersmith & City, and Circle lines directly. If you enjoy parks, Hammersmith Park and some local gardens are nearby. There are also many restaurants, shops, and cultural spots around. The mix of improvements, transportation, and businesses makes this place a popular spot to live in West London.

Architectural Design and Residential Specification

The building has 94 modern apartments on six floors. The design is simple and efficient, with lots of windows for sunlight. Each apartment has its balcony, and there's a shared garden area for people to relax and hang out. The building isn't too tall, which gives residents privacy and peace.

Inside, the apartments have an open layout with modern kitchens, nice finishes, and updated bathrooms. The apartments are simple, clean, and consistent in design. Residents have access to social areas, secure entrances, bike storage, and nearby stores and leisure spots, offering everything you need for today's city life.

Investment Profile and Ownership Proposition

The apartments are for sale, which is a chance to invest in an area of West London that's up-and-coming. The prices are fair, considering the location, amenities, and transportation. People can rent the apartments out to workers, students, and business travelers, providing a steady income. Plus, the area is getting continuous investment, which should increase property values over time.

The building has well-kept common areas, long-term warranties, and a good management system, so your investment is safe and sound. With ongoing improvements, proximity to workplaces and shopping, it's a strong place to invest for the long term. This modern property is efficient, has great transportation, and is in a growing area, which makes it a good choice for homeowners and investors in West London.

Disclaimer
*Property descriptions, images and related information displayed on this page are based on marketing materials found on the developer's website. 1newhomes does not warrant or accept any responsibility for the accuracy or completeness of the property descriptions or related information provided here and they do not constitute property particulars.

Buying an apartment in London – How much ROI and profit can it bring in 5 years?

Based on the data by PwC on property prices and rents dynamics.*

2,5—4,5%

annual rental income

5—10%

annual price growth per square meter

Price growth

+ £200,000

Rental income

+ £90,000

£500,000

investment
capital

£790,000

total capital

*No Investment Advice

With an annual profit of 3.5% and price growth of 7%

Local area map

Stations

Schools

Bus Stops

Clinics

Supermarkets

Cafes

GYM

Full address: 101 Wood Lane, London W12 7FW – Shepherd's Bush / W12 / West London / Zone 2

Public Facilities

Schools

Ark Bentworth Primary Academy

0.7

mil

min

Saint Francis of Assisi Catholic Primary School

1.2

mil

min

Ark Burlington Danes Academy

0.7

mil

min

Subway stations

White City

0.1

mil

min

Wood Lane

0.3

mil

min

Shepherd's Bush Market

0.7

mil

min

Train stations

Shepherd's Bush

0.8

mil

min

Bus stations

Shepherd's Bush Bus Garage

0.9

mil

min

Royal Crescent (Stop HD)

1.1

mil

min

Saint Anns Road Post Office

mil

min

Cafes

Bush Theatre

0.6

mil

min

The Grand Concerto -The Village

0.7

mil

min

Costa

0.5

mil

min

Parks

Godolphin Community Gardens

mil

min

Royal Crescent Gardens

mil

min

The Well Tempered Garden Ltd

mil

min

Airports

Gatwick

33.8

mil

min

London City

15.3

mil

min

Heathrow

13.9

mil

min

AutoScore Ranking

schools

cafes

transport

parks

airports

We have created an automatic ranking system for new-build homes in London based on several critical features around the development, like schools, parks, and transport infrastructure.

We have developed this new analytical tool to calculate the scores based on the location data. Note that AutoScore values are not set by us or anyone else – everything happens automatically.

Neighbourhood around Macfarlane Place

About West London

West London is a sophisticated, well-developed, and beloved London area. Home to charming streets, magnificent architecture, and greenery, it is little surprise West London is one of the most desired destinations for living in the capital across buyers from all tiers. More about West London →

Sales office

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Latest news

The house is finished

15 Jan 2025

This development, located at the iconic Television Centre in White City, London, comprises 142 affordable homes, including one and two-bedroom apartments. The project was developed by Mitsui Fudosan UK and Stanhope, with Peabody managing the residences. The homes are available through London Affordable Rent, London Living Rent, and Shared Ownership schemes. The development also features a landscaped communal podium garden for residents.

Macfarlane Place Affordable Housing at Television Centre Completed

15 Oct 2024

Macfarlane Place, the affordable housing segment of the renowned Television Centre development, has now been finished. Developed by Peabody, this project adds an essential affordable element to the larger Television Centre redevelopment. The newly completed homes will provide high-quality, affordable living in a prime London location, helping to address the housing needs in the area.

London Living Rent

24 Jun 2024

Shared Ownership is a part buy/part rent scheme, designed as a stepping stone for first time buyers looking to get onto the property ladder.

You can buy an initial share of 25% to 75% of the value of a property, which you can pay for with a mortgage.

You will then pay a subsidised rent on the share you don’t buy and a monthly service charge.

London Living Rent is designed for people who want to get onto the property ladder but cannot afford to do so yet.

London Living Rent properties are available at reduced rent costs with the aim of helping people save up and buy their dream home.

Macfarlane Place: Modern Living Options in White City

12 Feb 2024

Experience the epitome of contemporary living with Macfarlane Place's selection of 1 & 2 bedroom apartments, offering both London Living Rent and Shared Ownership options. Situated in White City, W12, this stylish collection includes generously proportioned homes, some of which are wheelchair adaptable*. Scheduled for occupancy in 2024, seize the opportunity to make this vibrant neighbourhood your new home.

Macfarlane Place

19 Oct 2023

Macfarlane Place offers a selection of stylish 1 & 2 bedroom apartments, designed for London Living Rent and Shared Ownership, with the option to move in by 2024. These apartments, including generously sized homes that are wheelchair adaptable*, are located in the vibrant White City, W12.

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Our Stamp Duty calculator provides illustrative figures for the Stamp Duty (SDLT) in England and Northern Ireland, a required tax paid on property purchases. Read more about SDLT and how it works.