30 Gloucester Place delivers 10 Soho Housing leasehold affordable 1 and 2 bedroom flats in Grade II fabric, completing 2025 in W1H, 380 m from Marble Arch Station and 839 m from Bond Street Station, with Hyde Park 1.3 km away.
Part of the 25–35 Baker Street project, this Marylebone scheme offers rare regulated cost housing amid prime W1 offices, with excellent access to Baker Street and Marylebone stations (about 10–15 minutes walk) and major hospitals on Harley Street.
30 Gloucester Place, W1H 7LH, Marylebone (Key District Zone 1 London & central town/town). The site offers the advantage of immediate access to transport links, with Marble Arch Underground station around 380 metres from the development and Bond Street within walking distance. This positioning offers immediate access to the city’s key commercial, retail, and cultural hotspots throughout central London.
The surrounding amenities are dense with high-quality offerings, which include retail on Oxford Street, restaurants, and Hyde Park nearby. The area is very well integrated with transport infrastructure and lifestyle destinations, as the local map demonstrates. Someone looking at this property will be able to see that the location favours both convenience and long-term residential demand in an affluent London postcode.
30 Gloucester Place is a combined-use redevelopment scheme that is part of the broader 25–35 Baker Street development. The building blends approximately 10 residential apartments with office space, achieving an urban symmetry. The residential units are one- and two-bedroom layouts situated within a Grade II listed building that has been converted to modern use.
The apartments are classified as affordable housing and run on a long lease through Soho Housing. Residential duplex units are also kept on the upper floors of the project. A buyer who is considering this property will be able to understand how the limited supply of units and the super central location add long-term value, especially given the constrained supply environment in Marylebone.
The building's architectural character is preserved in the refurbishment process to bring it up to modern standards. The building was originally used as a combination of office and residential space, so it has been updated with basement remodelling and internal improvements. The development retains the heritage fabric of the building while incorporating new staff breakout areas and upgraded infrastructure.
This is a mixed-use project that mixes residential and office elements, creating an active urban environment. Its amenities include social spaces, coworking areas, and proximity to educational and healthcare institutions. This achieves a level of relevance in the central London context through flexibility and integration.
30 Gloucester Place is a niche opportunity within the central London residential offering, blending heritage architecture with modern redevelopment. This long-term demand is supported by the Zone 1 location, the limited number of units, and the larger commercial scheme integration. Such proximity to regulated housing, in a prime postcode, sets the project apart.
Anyone looking at a London purchase option will understand the positioning of this property. The combination of location, heritage, and mixed-use functionality ensures residential demand and long-term value. Assets like a photo of the building showcase its architectural character while reinforcing its edge in the Marylebone market, backing up overall pricing positions.
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Situated in the heart of Marylebone, 30 Gloucester Place offers an upscale living experience with easy access to shops, restaurants, and cultural attractions. The area’s excellent connectivity makes it an ideal location for both residential and professional use, combining convenience with a vibrant urban lifestyle.
30 Gloucester Place, a notable mixed-use building within the 25-35 Baker Street development in Marylebone, London W1, is undergoing significant alterations. Initially, TMD conducted a feasibility study focused on remodelling the basement area of the FA Premier League’s head office. This study led to the refurbishment of existing facilities, enhancements to the staff break area, and the addition of a new ladies' WC.
Following the approval of the feasibility scheme, TMD was appointed to manage the on-site works. The building, which is listed under Grade II, predominantly serves office and residential purposes. It comprises office spaces and ten residential units, including five one-bedroom and five two-bedroom flats, which will be managed by Soho Housing under a long lease as affordable housing options. The redevelopment, which respects the architectural integrity of the existing residential duplexes on the second and third floors, is slated for completion in 2025.
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