All new homes in this development are sold out. We can help you find a secondary housing option in Asta House.
General
Building façade
Entrance
Common parts
Energy & sustainability
Metering
Doors
Finishes
Kitchens
Bathrooms
Master bathrooms
Secondary bathrooms
Secondary shower rooms
Wardrobes
Mechanical services
Lighting and electrical
Audio - visual , telephone and data systems
The apartments range from one to three bedroom, with a bathroom or wetroom (or both, including an ensuite, for two and three bedroom types). On the first floor there is a raised garden courtyard.
The theme is set from the moment you step through the solid dark wood door at street level. Inside you find an entrance lobby with parquet flooring and light-painted timber panelling, a concierge desk and leather seating for visitors. Classic 1950s Italian light fittings nod to retained aspects of the building’s heritage such as the green and cream Terrazzo staircase with its delicate metal railings.
The design is good, simple but luxurious materials throughout. Dark glazed wall tiles lead to the lift lobby behind, and the lift itself is fitted out with a domestic flavour. If you take the stairs, you get the benefit of angled views through large windows on every staircase landing.
Your own front door – again in dark wood – has a proper big brass doorknob. Inside the palette of materials continues in a lighter tone, with textured sawn wooden floors, white walls and feature kitchens with lacquered and Corian surfaces. New wide high-performance metal-framed windows increase the sense of space and light. The bathrooms have bespoke vanity/mirror units in crisp modern style. All the spaces open up to each other with glazed sliding, space-saving doors. Ample built-in storage is provided.
Asta House provides a new take on urban living, right in the heart of the characterful and well-connected Fitzrovia district with its great history of artists, writers and designers. With a W1 postcode, this is a place close to the bustle of Tottenham Court Road and Oxford Street, yet tucked away on the quiet corner of Whitfield Street and Chitty Street.
Asta House is an airy, wide-windowed brick and Cumbrian slate building – originally for light-industrial use, then offices and studios – dating from the 1950s. Now Derwent London is transforming this very adaptable building into an intelligently-planned and richly detailed residential enclave with a variety of apartments and two penthouses, all overseen by an on-site concierge.
Location
Fitzrovia maintains plenty of its historically Bohemian and creative flavour. Well-provided with good independent restaurants, pubs and cafes, private art galleries and shops, it has long been an independently-minded district that is as much residential, commercial and (with University College London nearby) academic.
Its grid of streets, laid out from Georgian times onwards, was a key location for the postwar avant-garde art set known as the English Constructionists, but the artistic presence here, including writers and musicians, goes back centuries further.
Long known as a centre for creative industries such as advertising, engineering and architecture, it has a youthful population. Well-served by Underground stations, bus routes and (from late 2018) by the new Elizabeth Line express metro at Tottenham Court Road.
DisclaimerWe have created an automatic ranking system for new-build homes in London based on several critical features around the development, like schools, parks, and transport infrastructure.
We have developed this new analytical tool to calculate the scores based on the location data. Note that AutoScore values are not set by us or anyone else – everything happens automatically.
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