Property in: LONDON
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New flats for sale in Soho

Brickmakers Yard

by EPR Architects Oxford Circus
1 • 2 • 3 beds
2025
A cutting-edge development is set to revitalize the urban landscape with the construction of a modern seven-storey building. The project will feature a basement and ground floor …
Price on request

One Museum Street

by Simten Tottenham Court Road
1 • 2 • 3 • 4 • 5 beds
2028
Following the grant of planning consent for the Museum Street masterplan in March 2024, the project team has continued to refine the design as part of the next stage of development…
Price on request

428 Strand

by Not yet determined Charing Cross
Studio • 1 beds
2025
Perfect apartment development from a developer Not yet determined. The building is located in the picturesque neighbourhood of C, WC2R within walking distance of Charing Cross. Flats in the area are known for their up-and-coming investment potential.
Price on request

Free personalised new build selection

Sales office

Pegasus House

by Aviva Investors Piccadilly Circus
1 • 2 • 3 beds
Ready to move
Construction commenced on 2 August 2023 and is anticipated to conclude by 30 June 2025, with McLaren Construction Ltd serving as the principal contractor. …
Price on request

Shaftesbury House

by Royal London Tottenham Court Road
1 • 2 • 3 beds
2026
Camden Council is expected to approve plans for a new development at 151 Shaftesbury Avenue in London WC2, marking a significant step forward for this high-profile project. The …
Price on request

52 Tottenham Street

by RE Capital Goodge Street
1 • 2 • 3 beds
2025
Residents will enjoy cutting-edge amenities, including terraces for outdoor relaxation, an intelligent Building Management System, and sustainability features such as ground source…
Price on request

36-37 Great Russell Street

by Not yet determined Goodge Street
1 • 2 • 3 beds
2025
A new mixed-use development is set to redefine comfort and convenience for both residential and commercial users, with state-of-the-art amenities designed to elevate everyday …
Price on request

The Lancelot Collection

by Kogan Bellamy Lloyd KBL Charing Cross
5 beds
Ready to move
A new collection of townhouses has been unveiled, blending luxurious contemporary design with practical, functional spaces tailored for modern family life. These homes are designed…
Price from£16,150,000

6 Charles Street

by REDD Green Park
1 • 2 • 3 beds
3Q/2025
1-bedroom flats from £2,400,000. 3-bedroom flats from £10,500,000 On sale now! Register your interest on this website. Get the best offer…
Price from£2,400,000

Harcourt House

by Crosstree Oxford Circus
2 beds
Ready to move
Formerly home to Holford Partners Dental Surgeons in 2016, Harcourt House remains a distinguished destination in Marylebone. This historic building offers residents an exceptional …
Price from£7,000,000

8-10 Grafton Street

by O&H Group Green Park
1 • 2 • 3 beds
2025
As part of the regeneration project, the Grade II listed shopfront at 14 Grafton Street will be temporarily dismantled and reinstated in Barlow Place. This process ensures the …
Price on request

Fitzroy Walk

by Origin Housing Goodge Street
1 • 2 • 3 beds
Ready to move
The second phase of Southbank Place brings 25 brand-new apartments, elegantly positioned on the upper floors of a striking new building. Residents can enjoy breathtaking views over…
Price from£1,025,000
Properties for sale in other locations

The Sidings

by GS8 Acton Central
1 • 2 • 3 beds
Ready to move
The Sidings is a brand new development, benefiting from direct views over Acton Park, while also being moments from Churchfield Road and Acton Central station. Finding Your Dream …
Price from£450,000

Hurlingham & Whiffen Wharves

by Comer Group Putney
1 • 2 • 3 • 4 beds
2028
Mixed-use development by Comer Homes on Carnwath Road in Fulham, London SW6. There will also be 183 rental units in the market, ranging from studios to four bedrooms. Finding Your…
Price on request

Yardhouse

by City Developments Limited (CDL) White City
Studio •  beds
2026
CDL’s Strategic Entry Into Central London PRS Market City Developments Limited (CDL) has taken an ambitious step in the London residential real estate market with the …
Price on request

Free personalised new build selection

Sales office

Prime Point

by L&Q North Greenwich
1 • 2 • 3 beds
1Q/2026
Located in the heart of the developing area known as Greenwich Peninsula, Prime Point is a stylish residential offering that will be led by L&Q. This inspiring community …
Price from£410,000

Bridgewater Road

by Not yet determined Alperton
1 • 2 • 3 beds
Ready to move
Introducing Clarendon; a brand new 12-acre city village in Zone 3, designed to be north London's most charming and inspired neighborhood Living in this new cultural quarter offers …
Price on request

Castanea Court

by SRG Holding New Malden
1 • 2 • 3 beds
2025
Castanea Court's graciously planned residential development unites individuality with an ideal for urban living. The building offers large apartments with loft-style interiors, …
Price from£450,000

All new build flats for sale in Soho

Purchasing a new flat in Soho could also be a wise investment decision for investors hoping to enter the London property market. The region is undergoing a major regeneration which will surely accelerate property prices in years to come. Flats in new builds in Soho have great transport links. This improved accessibility makes Soho popular among young professionals, investors and commuters.

If you are looking for a new apartment to buy in Soho, there are 3 flats in our catalogue.

Prices for apartments in new builds in Soho

The cost of apartment in a new building in London starts from £0.
The maximum price for flats in Soho does not exceed £.

These new apartments for sale tend to come with high-demand amenities — like balconies, communal gardens and gymnasiums or concierge facilities on-site. For buyers, this bodes well for potential strong rental yields and capital appreciation in the future, which makes new Soho flats an attractive prospect to both owner-occupiers and investors.

Property features in Soho

The completion date for the construction varies from 2025 to 2036, you can buy a flat which will be put into operation in 2025 or is already available to move in.

Sorting by individual parameters makes search easier. With the help of our web-site, you can buy an apartment in a new home much faster as there is no need to waste your time on understanding the complex housing market.

Why are new flats in Soho a great option for first-time buyers?

Several advantages make newer apartments in Soho particularly attractive to first-time homebuyers. They are usually covered by warranties and require less maintenance than older properties, bringing peace of mind and potentially lower upfront costs. Several new developments in Soho also feature retirement properties, the First Homes Scheme, and Own New or shared ownership options, allowing first-time buyers to get on the property ladder.

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