Property in: LONDON
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New flats for sale in Soho

Brickmakers Yard

by EPR Architects Oxford Circus
1 • 2 • 3 beds
2025
A cutting-edge development is set to revitalize the urban landscape with the construction of a modern seven-storey building. The project will feature a basement and ground floor …
Price on request

One Museum Street

by Simten Tottenham Court Road
1 • 2 • 3 • 4 • 5 beds
2028
Following the grant of planning consent for the Museum Street masterplan in March 2024, the project team has continued to refine the design as part of the next stage of development…
Price on request

428 Strand

by Not yet determined Charing Cross
Studio • 1 beds
2025
Perfect apartment development from a developer Not yet determined. The building is located in the picturesque neighbourhood of C, WC2R within walking distance of Charing Cross. Flats in the area are known for their up-and-coming investment potential.
Price on request

Free personalised new build selection

Sales office

Pegasus House

by Aviva Investors Piccadilly Circus
1 • 2 • 3 beds
3Q/2025
Construction commenced on 2 August 2023 and is anticipated to conclude by 30 June 2025, with McLaren Construction Ltd serving as the principal contractor. …
Price on request

Shaftesbury House

by Royal London Tottenham Court Road
1 • 2 • 3 beds
2026
Camden Council is expected to approve plans for a new development at 151 Shaftesbury Avenue in London WC2, marking a significant step forward for this high-profile project. The …
Price on request

52 Tottenham Street

by RE Capital Goodge Street
1 • 2 • 3 beds
2025
Residents will enjoy cutting-edge amenities, including terraces for outdoor relaxation, an intelligent Building Management System, and sustainability features such as ground source…
Price on request

36-37 Great Russell Street

by Not yet determined Goodge Street
1 • 2 • 3 beds
2025
A new mixed-use development is set to redefine comfort and convenience for both residential and commercial users, with state-of-the-art amenities designed to elevate everyday …
Price on request

The Lancelot Collection

by Kogan Bellamy Lloyd KBL Charing Cross
5 beds
Ready to move
A new collection of townhouses has been unveiled, blending luxurious contemporary design with practical, functional spaces tailored for modern family life. These homes are designed…
Price from£16,150,000

6 Charles Street

by REDD Green Park
1 • 2 • 3 beds
3Q/2025
The transformation of 6 Charles Street in Mayfair is currently underway, with construction progressing steadily. The exclusive residential scheme is expected to be completed by …
Price on request

Harcourt House

by Crosstree Oxford Circus
2 beds
Ready to move
Formerly home to Holford Partners Dental Surgeons in 2016, Harcourt House remains a distinguished destination in Marylebone. This historic building offers residents an exceptional …
Price from£7,000,000

8-10 Grafton Street

by O&H Group Green Park
1 • 2 • 3 beds
2025
As part of the regeneration project, the Grade II listed shopfront at 14 Grafton Street will be temporarily dismantled and reinstated in Barlow Place. This process ensures the …
Price on request

Fitzroy Walk

by Origin Housing Goodge Street
1 • 2 • 3 beds
Ready to move
The second phase of Southbank Place brings 25 brand-new apartments, elegantly positioned on the upper floors of a striking new building. Residents can enjoy breathtaking views over…
Price from£1,025,000
Properties for sale in other locations

The Residences on Paddington Green

by Berkeley Group Edgware Road
1 • 2 • 3 beds
4Q/2025
Situated at the gateway to London’s West End, The Residences on Paddington Green forms part of the prestigious West End Gate development, offering an exclusive lifestyle in …
Price from£730,000

Allen House

by HWA Hong Corporation Limited High Street Kensington
1 • 2 • 3 beds
Ready to move
Allen House is a rare and unique opportunity. The comprehensive return to splendour of this iconic Edwardian building will create 45 beautifully appointed studio, 1, 2 and 3 …
Price from£1,100,000

The Warwick

by Not yet determined Ealing Common
1 • 2 • 3 beds
2Q/2025
Charles Hurd, Development Director of Dandara The Warwick is a striking state-of-the-art residential-led mixed-use development in the heart of Ealing. Designed with modern living …
Price from£535,000

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Lyric House

by Not yet determined Hammersmith
1 • 2 • 3 beds
2025
lyric house, 149 hammersmith road, london (residential) muscat centre, birmingham. The project will see an original 1980s five-storey commercial office building transition to a …
Price on request

Selby Urban Village

by Haringey Council White Hart Lane
1 • 2 • 3 • 4 beds
2027 – 2028
The Selby Centre Selby Village is a large residential redevelopment in Tottenham, London, co-developed and funded by Haringey Council and The Selby Trust. The scheme also …
Price on request

Trade Court

by Acorn New Homes Crystal Palace
1 • 2 beds
Ready to move
Launching Autumn 2022, Trade Court is a brand new development of fourteen, warehouse-style 1, 2 and 3 bedroom apartments located in the heart of the Crystal Palace Triangle. Made …
Price from£375,000

All new build flats for sale in Soho

Purchasing a new flat in Soho could also be a wise investment decision for investors hoping to enter the London property market. The region is undergoing a major regeneration which will surely accelerate property prices in years to come. Flats in new builds in Soho have great transport links. This improved accessibility makes Soho popular among young professionals, investors and commuters.

If you are looking for a new apartment to buy in Soho, there are 3 flats in our catalogue.

Prices for apartments in new builds in Soho

The cost of apartment in a new building in London starts from £0.
The maximum price for flats in Soho does not exceed £.

These new apartments for sale tend to come with high-demand amenities — like balconies, communal gardens and gymnasiums or concierge facilities on-site. For buyers, this bodes well for potential strong rental yields and capital appreciation in the future, which makes new Soho flats an attractive prospect to both owner-occupiers and investors.

Property features in Soho

The completion date for the construction varies from 2025 to 2036, you can buy a flat which will be put into operation in 2025 or is already available to move in.

Sorting by individual parameters makes search easier. With the help of our web-site, you can buy an apartment in a new home much faster as there is no need to waste your time on understanding the complex housing market.

Why are new flats in Soho a great option for first-time buyers?

Several advantages make newer apartments in Soho particularly attractive to first-time homebuyers. They are usually covered by warranties and require less maintenance than older properties, bringing peace of mind and potentially lower upfront costs. Several new developments in Soho also feature retirement properties, the First Homes Scheme, and Own New or shared ownership options, allowing first-time buyers to get on the property ladder.

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