Brickmakers Yard

Prime Soho Location and Connectivity

Brickmakers Yard is at 54–57 Great Marlborough Street, Soho, W1, which puts it in the heart of London’s West End. Dwellings at the development enjoy stellar connections, with Oxford Circus around 348 metres and Tottenham Court Road also within a short walk, serving a number of underground lines plus key transport arterials.

The Van Allen Building is in the heart of a vibrant neighbourhood with easy access to restaurants, retailers, cultural attractions, and entertainment venues. For example, a buyer looking at the Soho map can see an extremely central location with both active city living and good long-term residential demand (Zone 1).

Development Overview and Architectural Concept

Brickmakers Yard is a mixed-use development bringing together residential, hospitality, and a retail component in an 80,500 sq ft scheme. The building combines 27 apartments over a 194-room lifestyle hotel to create an urban environment where living and hospitality seamlessly integrate.

EPR Architects designed the project, preserving historic street façades but adding elements of contemporary architecture like a green roof and modern structural design. This buyer, looking to purchase a property in central London, can evaluate how this evolution embodies both heritage and innovation in prime city settings.

Amenities and Lifestyle Offering

The development is organized around a landscaped public courtyard that links Great Marlborough Street and Poland Street, providing an active social realm. Surrounding the space are restaurants, bars, and retail units that help comprise part of the dynamic lifestyle offering inside the development itself.

This will provide residents with access to high-specification facilities, such as those contained within the basement and upper floors of the building. By adding hospitality services, the whole residential experience is improved, creating a lifestyle suitable for prime city living.

Investment Perspective and Market Position

Brickmakers Yard is located in one of London’s most desirable real estate markets, where the availability of new-build residential units is constrained. Their combination of just 27 apartments and a prime Soho location enhances its exclusivity, with long-term value potential.

Available upon request, the price reflects a premium location in the West End. Proximity to major employment hubs, entertainment districts, and transport infrastructure supports strong rental demand. An image of the development illustrates its architectural quality and integration into the historic Soho streetscape.